Simple Eyewear, the independent Parisian eyewear brand recognized for its refined approach to French design, is marking a decade of creation with its Anniversaire Collection, celebrating 10 years of eyewear grounded in simplicity, individuality, and accessible luxury.
The Paris, France-based company was founded around the pursuit of “the Essential,” creating optical and sun frames that are distinguished by clean lines, subtle finishes, and the brand’s signature red dot. Its collections combine contemporary fashion with an understated, timeless sensibility designed to transcend generations.
The Anniversaire Collection embodies the spirit of Simple’s first decade. The collection features six colorways, including black tortoise, transparent beige, brown, raspberry, grey, and green gradient, bringing together the brand’s characteristic balance of elegance, color, and playfulness.
“The Simple Anniversary collection marks a new stage with even more qualitative models, discreet but remarkable details, always on trend but never ostentatious, and still timeless with a twist,” states Roger Pelaud, Owner of Simple Eyewear.
For Simple, the anniversary is more than a milestone. It is a celebration of a design philosophy that has remained consistent: remove the unnecessary, focus on the essential, and let thoughtful details speak for themselves.
After 10 years, Simple Eyewear isn’t looking to make things more complicated. Instead, the brand is doubling down on what made it distinctive in the first place: thoughtful design, quality materials, and to keep pushing the boundaries of simplicity.
Simple Eyewear. Ten years of creation. One enduring idea: keep it simple.
For questions or wholesale inquiries please contact Roger Pelaud, Owner of Simple Eyewear, at roger@thecastefrance.fr.
For wholesale inquiries in the United States, please contact Trevor Williams, Owner of The Frame Affair Distribution Agency, at trevor@theframeaffair.com.
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