LINDA FARROW has unveiled its Spring Summer 2027 collection titled Room Service, drawing inspiration from the grand five-star hotels of London. The collection explores a realm where luxury resides in every detail, treating product, service and experience with equal consideration. The color palette and aesthetic reference the opulent atmosphere of 1970s hotel life, incorporating scarlet interiors, warm taupes, deep browns and burnt orange tones that evoke polished wood, plush lounges, mirrored bars and the quiet confidence of impeccable hospitality.

Grounded in LINDA FARROW’s heritage of glamour and craftsmanship, every frame in the collection is handcrafted in Japan using the finest materials and techniques. This reflects a level of precision where nothing is overlooked and pride is taken in perfection. The collection examines how different generations experience luxury today, celebrating the timeless elegance shared between mother and daughter while recognizing that each values something unique within it. For one generation, luxury represents escape, occasion and indulgence, while for the other it signifies ease, individuality and understated confidence. Room Service captures both perspectives through a cinematic lens, celebrating women who move through life with sophistication, presence and their own distinct sense of style.
The SS27 Collection showcases several signature details that define its character. The Heritage Logo features a subtle white lens logo appearing on the Janine, Kim, Stevie and Nana sunglasses. This reintroduces an original logo used by Linda Farrow throughout the 1970s. Applied discreetly in fine white ink, the detailing nods to the brand’s heritage while bringing a quiet sense of recognition to the frame.
The Eyelet detail features an industrialized titanium plate that wraps around the head of the temple, framing LINDA FARROW’s signature eyelet detail for the Melba, Portia and Delmare sunglasses. Often finished with hand-painted color contrasts, the construction transforms the hinge into a distinctive design signature.
Sculpted Titanium frames are crafted from pure Japanese titanium. The sculpted Jasmine and Stevie sunglasses feature layering and a precision bevel that tapers to fine edges, creating sharp yet lightweight silhouettes.
The Encased Core Wine design reimagines the core wire, traditionally hidden within the temple for strength and structure, as a decorative feature in its own right in the Janine and Kim sunglasses. Suspended beneath crystal acetate, Linda Farrow’s signature honeycomb detailing transforms function into fashion, offered in two expressions: a bolder eyelet-inspired design and a slimmer, more refined interpretation seamlessly encased within the acetate.
Precious Lenses appear in the Marcelo and Sadie sunglasses, featuring lenses plated with real precious metal for a richness and luminosity that standard finishes cannot replicate. Rare and exclusive, the coating is fade resistant, bringing a jewelry-like quality to the frame.
Photochromic Lenses by Barberini are designed to adapt effortlessly from day to night. The lenses in the Meret sunglasses feature advanced adaptive molecular technology that responds instantly to changing light conditions, remaining lighter indoors and darkening in bright sunlight. Microscopic crystals intelligently darken to protect the eyes, then gently fade as the light softens, creating a seamless transition between environments.
LINDA FARROW will be exhibiting at SILMO 2026 at Hall 7 Stand C037.
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