FOR IMMEDIATE RELEASE
(Morris Plains, NJ) – (October 2026) – In response to the growing demand for well-priced frames, CHARMANT designers revisited the drawing board, resulting in the creation
of the Aristar collection. This innovative line offers a timeless and budget-friendly aesthetic, aiming to appeal to a diverse range of preferences while maintaining excellent functionality. The collection boasts a comprehensive array of styles. These versatile
frames are perfect for any occasion, effortlessly transitioning from professional environments to casual settings.
This Aristar eyewear collection is perfect for fall and winter, offering stylish and versatile designs. Crafted from high-quality metal and acetate, the frames are durable
and comfortable. With rectangular, oval, and square designs, there’s something for everyone. Men’s frames in classic colors feature flexible spring hinges, while women’s frames come in soft shapes with decorative touches. The collection is chic, affordable,
and inclusive.
The Aristar collection benefits include:
• Affordability
• Easy handling and adjustability
• Wide array of design possibilities
• Answers the needs of a variety of wearers 18-70+
BROAD RANGE OF STYLES TO SUIT A WIDE CUSTOMER BASE.
AR30748(Men): Simple and modern fashionable rectangular eyewear
for men makes a statement this fall and winter. Crafted from high-quality acetate, these durable and lightweight frames ensure all-day comfort. The spring hinge design offers flexibility for any face shape. Available in black, havana, and green, these timeless
frames suit various styles. This affordable eyewear combines elegance and practicality.
Size:
55-17-150 mm
B: 35 mm
BK
HV
GN
AR30835(Women): Designed for women who appreciate a blend
of style and functionality. The pretty soft frame shape is crafted from durable metal, featuring a colored front that beautifully complements fall and winter palettes. With decorative hinges and colored temples leading to coordinating temple tips, these glasses
exude sophistication. Available in gray, navy, and light brown, they offer a timeless and affordable look that caters to diverse tastes. Comfort is paramount, with spring hinges and adjustable nose pads ensuring a perfect fit for all-day wear.
Size:
52-17-140 mm
B: 41 mm | 54-17-140 B: 42 mm
GR
NV
LB
AR30836(Women): A bold oval semi-rimless frame designed specifically
for women. These stylish glasses are made of metal frame material with a vibrant colored front, perfect for fall and winter fashion. The decorative geometric-colored hinge adds a touch of elegance, complemented by colored temples and temple tips. Available
in a larger size for a more inclusive fit, these frames ensure comfort with their spring hinge and adjustable nose pads. Choose from stunning shades of rose, brown, and purple to match your personal style.
Size:
53-17-145 mm
B: 37 mm | 56-17-145 B: 39 mm
RO
BR
PU
AR30837(Women): A chic square frame for women, perfect for
fall and winter. Made from durable acetate, these frames blend style and comfort. The solid front is paired with gradient temples for a vibrant look. Available in gray, navy, and light brown, they suit various tastes. With spring hinges, they offer all-day
comfort. Timeless and affordable, these glasses are a must-have accessory.
Size:
52-15-140 mm
B: 37 mm
GR
GN
PU
Aristar eyewear is available at your local eyecare practitioner store across the US. To learn more about Aristar, visit www.charmant.com/us/us-brands/us-aristar
About CHARMANT Group:
For over 70 years, CHARMANT Group has been renowned worldwide for its pioneering work in the research and development of new technologies in the optical industry. By
striving for perfection and its uncompromising high product quality, the Japanese company has developed into one of the most important producers and suppliers in the highly competitive international ophthalmic optics market. With its goal to unreservedly
fulfil the wishes and demands of its customers, CHARMANT can always be dependent upon for premium quality and outstanding service. This engagement and passion are clearly perceived in both CHARMANT Group house and licensed brands. Thanks to the company’s expertise
in the production of superior eyewear frames and its comprehensive global sales network in over 100 countries, CHARMANT Group is greatly respected as a reliable business partner.
About CHARMANT USA:
CHARMANT USA Inc., established in 1982, is a top eyewear manufacturer, designer, and distributor, offering U.S.-specific styles from house and license
brands. CHARMANT’s commitment to quality manufacturing remains unsurpassed, producing attractive and comfortable frames. CHARMANT USA Inc. was awarded ELLE’s Best Marketing Activation in 2023. CHARMANT USA Inc. products can be seen in top eyewear magazines
and online press. CHARMANT USA was nominated in the 2025 NOW Trend Showcase at Vision Expo East in four categories: sensorial design, innovation, memories are made of, and consciously designed. CHARMANT was selected as 2025 Ultimate Partner in Jobson’s Vision
Monday Magazine and 20/20 Magazine reader survey. CHARMANT exclusively took on the design, development, and distribution of optical frames and sunglasses for premium sports brand HEAD. CHARMANT offers frames that not only complement individual style but also
provide the reliability and ease all wearers deserve. The brands offered by CHARMANT USA Inc. include Line Art CHARMANT, CHARMANT Japanese Made, CHARMANT Titanium Perfection, Minamoto, Aristar, ELLE, HEAD, Isaac Mizrahi New York, and Eddie Bauer.
Media Contact:
Rachel Gunderman
Marketing Coordinator
RGunderman@charmant.com
