mydryeye launches consolidated membership for Canadian ECPs
mydryeye announces streamlined membership structure: one tier with unlimited benefits mydryeye is unveiling a major update to its membership program to better serve our community and simplify access to resources. To enhance the experience for mydryeye members, we are...
MEI offers a tailor-made service ensuring the highest degree of lens customization.
MEI, leading the global market with innovative solutions for the optical industry, now makes it possible to achieve increasingly high levels of personalization in ophthalmic lenses, thanks to the company’s ongoing research and innovation activities. The new Smart...
2025 starts with TOG investing in AOE, Gentle Monster opening a store in Toronto, and much more…
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2025 starts with TOG investing in AOE, Gentle Monster opening a store in Toronto, and much more…
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Blackfin Unveils The Spring/Summer 26 Campaign: An Evolution In Lightness And Contemporary Style
The new campaign defines the brand's maturity: an evocative visual language that contrasts with Blackfin’s technical rigor, presenting a complete and versatile product portfolio. The narrative of the Blackfin Spring/Summer 26 season redefines the relationship between...
Avulux and BluTech have partnered to manufacture the next generation of Avulux migraine and light sensitivity lenses
Avulux, the innovator behind the only clinically proven lens that blocks the harmful light wavelengths linked to migraine attacks, and BluTech, a longstanding industry leader in the light protection space, today announced a direct partnership under which BluTech will...
Ørgreen Optics Launch “Twenty-Six Rolls” Campaign
For the launch of the Spring/Summer 2026 collection, Ørgreen Optics presents “Twenty-Six Rolls,” a campaign that captures a quiet yet rising intensity for the year ahead. The concept originated from a moment of creative spontaneity where exactly twenty-six rolls of...
Glasses that autofocus? Really?
Kitchen Blockers Named Official Lensless Eyewear Partner of DUPR
Kitchen Blockers, the first-in-its-category lensless protective eyewear designed specifically for pickleball, is proud to announce its partnership with DUPR (Dynamic Universal Pickleball Rating), becoming the official lensless eyewear partner of the world's premier...
