Eyewatch Archive

Eyewear Frames Market Is Quietly Worth $61 Billion by 2035

Eyewear Frames Market Is Quietly Worth $61 Billion by 2035

The Canadian Ophthalmological Society (COS) welcomes the Government of Canada’s historic launch of the country’s first-ever National Eye Care Strategy, tabled in the House of Commons on June 3, 2026. This landmark initiative marks a transformative moment for...

COOLCLIP CC863 Clean, Confident, Clip-On Ready

COOLCLIP CC863 Clean, Confident, Clip-On Ready

COOLCLIP CC863 is polished, minimal, and easy to wear—one of those frames that instantly looks “right” with whatever you’ve got on. Clean lines, a confident full-rim finish, and a modern feel that stays elevated without trying too hard. And when the day goes bright,...

Head in the Clouds: A New Superflex® Kids Campaign Takes Flight

Superflex® Kids launches “Head in the Clouds,” its 2026 eyewear campaign celebrating imagination, creativity, and playful self-expression. Set against an endless blue sky and drifting clouds, the campaign creates a whimsical dreamscape where reality and imagination...

This will close in 0 seconds