Rolf received the Materialica Design + Technology Award. Their new Wire collection, which is 3D printed using rapidly renewable castor beans, won over the specialist jury and took first place in the category “Product.” The 100% plant-based glasses models from the environmentally friendly product family are light, robust and durable.
Rolf managing director Roland Wolf is delighted with the award: “Materialica is all about sustainability, and that makes it the perfect fit for us and our corporate values. In combination with our fastidious design requirements, with Wire we have been able to create a product that blends closeness to nature with a contemporary feel. Made in Austria, naturally.”
Jury impressed – easy decision
“I wear glasses myself, so I was immediately impressed by the idea of purely plant-based eyewear made using 3D printing,” says designer and member of the jury Prof. Peter Naumann. “In the end, the whole jury thought the material was extraordinary and were impressed by the concept and the design. In a fiercely competitive sector like the eyewear industry, it particularly important to do something new and innovative. But the refined manufacturing process and the visual highlights made it easy for us to choose Rolf.”
