The Vision Council and RX, co-organizers of Vision Expo, today announce that Vision Expo+, a complimentary digital extension of the Vision Expo experience, will be offered from Friday April 1 to Friday, April 8, 2022.  Vision Expo+ will be delivered through ShopVISION, Vision Expo’s global sourcing platform.

VisionExpo+ extends the Vision Expo experience in a virtual format to accommodate members of the vision care community from around the globe who are unable to physically attend Vision Expo East 2022.  Vision Expo+ will offer a number of virtual experiences, including online showrooms from Vision Expo East’s more than 360 exhibitors and recorded content from events taking place at The Bridge, the main stage destination for collaborative learning, including EYE2EYE Series discussions.

“This digital experience extends the product discovery and sourcing benefits that make Vision Expo the ultimate event in eyewear and eyecare,” said Matthias Clock, Marketing Director, Vision Expo and ShopVISION.  “Since ShopVISION’s launch with Vision Expo+ in 2021, we’ve made a number of significant improvements to our marketplace platform, including a new Request for Quote (RFQ) feature, expanded content offerings, and over 6,000 new SKUs from suppliers. We welcome all industry professionals to come and source products and establish new vendor relationships on our platform.” 

To gain access to Vision Expo+ offerings, register for ShopVISION here by clicking the “Sign in/Join” button and then “Register Now.” ShopVISION and Vision Expo+ are being offered on a complimentary basis to all eyecare providers, buyers and all Vision Expo East 2022 exhibitors. Registrants who signed up for Vision Expo+ ahead of previous Shows do not need to register again.

Vision Expo+ is delivered through ShopVISION, the new global digital sourcing solution built for optical and optometric providers. Created in partnership with Balluun, the world category leader in business-to-business marketplace technology, the state-of-the-art platform is designed as a one-stop virtual marketplace and year-round global hub for buyers to connect with suppliers and source vision care products and services. ShopVISION currently features more than 500 brands and more than 4,800 products across diverse categories, including frames, lens processing, medical and diagnostic, and business and practice management.

Vision Expo East 2022 will take place at the Jacob Javits Center in New York City from March 31–April 3, 2022. The Show’s educational program, together with OptiCon®@Vision Expo, will open Thursday, March 31 and the Exhibit Hall will open Friday, April 1. To register, click here.

For more information on Vision Expo, visit and follow Vision Expo’s social media channels, Facebook, Instagram, Twitter and LinkedIn.