Newton, formerly known as Neurolens, today announced the acquisition of Founders Optical Lab, a trusted provider of optical products and services to eye care professionals across the nation. This strategic acquisition reinforces Newton’s commitment to delivering innovative solutions and exceptional service to the optical industry.

The combination of Newton’s cutting-edge technology and Founders Optical’s commitment to service creates an enhanced platform that will benefit eye care professionals and their patients. Customers can expect the same reliable customer service they have come to trust from Founders Optical, now backed by Newton’s resources and industry expertise.

“We are excited to welcome Founders Optical into the Newton team,” said Kaelin Currie, VP of Lab Operations of Newton. “This acquisition allows us to expand our reach and better serve eye care professionals who are dedicated to improving patient outcomes. As a VSP-approved lab, Founders
Optical has built an excellent reputation, and are committed to maintaining and elevating that
standard while expanding product availability through the newly categorized Sequel designs as well as Unity designs and TechShield coatings.”

Enhanced Customer Experience

Newton is bringing its hallmark high-level customer service to all Founders Optical customers. This acquisition brings immediate benefits and long-term value to eye care professionals:

  • Elevated Sequel Lens Rebate Offering – Enhanced rebate programs that deliver greater value to customers
  • Expanded Newton Customer Service Team – Unmatched service backed by deep Newton product expertise, ensuring customers receive knowledgeable support when they need it
  • Increased Resources for Growth – Significant investment in Founders Optical to drive customer growth, expand the product portfolio, and deliver improvements to turnaround time and quality
  • Comprehensive Product Solutions – Access to both Founders Optical’s trusted products and Newton’s innovative technologies

“Our customers are our top priority,” added Danny Perales, COO of Newton. “This acquisition allows us to significantly expand our customer service capabilities and invest in the infrastructure that will elevate the Founders Optical experience. From faster turnaround times to enhanced rebate programs, every aspect of our business is focused on supporting the success of eye care professionals.”

Transition Details

As part of the integration process, Founders Optical will adopt Newton’s standard operational policies to ensure consistency and transparency across all customer touchpoints. With the acquisition, Founders will take on the standard Newton privacy policies, terms conditions and processing fees. Founders credit card fees will be 3% effective December 1, 2025. Founders Optical customers will continue to receive free shipping on all standard orders with autopay (ACH or credit card) enrollment.

About Newton

Newton is an innovation company redefining eye care through exceptional patient experiences and outcomes. With patented Contoured Prism™ technology exclusive to the Neurolens portfolio, and breakthrough Sequel Lenses with Convergence Boost™ technology available under VSP, Newton empowers eye care providers to bring real relief to patients while elevating the standard of care across the industry.

For more information, visit www.newton.tech

Media Contact: Nancy LeBosquain, VP Marketing  613-606-8003